ADIDAS | READY FOR CHANGE
ready for change / ready for sport
A film series – a reflection of athletes returning to their teams this Summer and Fall with a purpose for sport, while standing for something much greater; change. 2020 was a time of learning and listening on matters of social justice, and through adidas our ambition was to give our athletes the support to tell their story. Each episode goes behind-the-scenes and delves deeper into an athlete’s lives, capturing each athletes unique journey and hopes for what we can accomplish moving forward through sport.
The series highlighted Donovan Mitchell, Candace Parker, Derrick Rose, Patrick Mahomes, and many more, all produced during the pandemic with strict covid safety protocols.
